Our Blog

The Past, Present, and Future of Digital Transformation

24 January 2018

I often reflect back to the day in 2007 when I first decided to create a personal profile on a website called Facebook. While I suspected that it would elevate my social life to some extent, I never imagined how it would come to change the world we live in today. It has allowed people […]

A Year Through Retrospective Glasses

21 December 2017

  As the sun starts to set on another successful year, we look back on what has been an incredible year for Creative Spark. We’ve grown from strength to strength this year, from acquiring a host of new and bright talent, to acquiring large clients, and maintaining excellent relationships with those that have been with […]

What is a Content Management System?

28 November 2017

More often than not, when we think of Developers, what comes to mind is something straight out of Mr. Robot. Or, we think about the incredibly quiet people who sit in the back of the office, hardly saying a word as they clack out code like their lives depend on it. So, naturally, we have […]

Creative Spark and Dalmation Advertising Host M&C Saatchi Worldwide CEO, Moray MacLennan

18 October 2017

  Creative Spark and Dalmation Advertising were recently honoured to host the Worldwide CEO of our parent company, M&C Saatchi, Moray MacLennan. Save to say, we did it the only way we know how, with a rip-roaring party! The party was held at our offices in Cape Town, and, working with Dalmation, we rolled out […]

WhatsApp Business Accounts – What You Need to Know

20 September 2017

Since it was acquired by Facebook in 2014 for $19bn, WhatsApp has become the world’s fastest-growing communication app. And, with now over 1bn global daily users, the recent announcement of WhatsApp business accounts being in beta testing is a welcomed next step for the company. This presents businesses both large and small with an interesting […]

Augmented Reality and the South African Market

24 August 2017

  South Africa is a very interesting market. The population of our country at the moment is sitting at over 55 million people. However, the amount of South African smartphone users is expected to reach only 16.1 million this year. This leaves a massive difference in the amount of people who are digitally enabled and […]